Here is a basic outline of the 12 week course. This outline does not include the supplemental material, homework assignments, required reading, ready-2-launch campaigns, or swipe files.
Week 1
Topics covered:
- The basics of affiliate marketing
- Affiliate marketer blogs to follow
- Why Promote Nutraceuticals?
- The different types of affiliate marketers
- The different types of paid advertising
- The best affiliate networks to work with
- Student case studies/interviews
Week 2
Topics covered:
- Course expectations
- Introduction to the Super Affiliate System
- How to setup domain/hosting/clicktracking/postback pixels
- The affiliate marketing business model
- Affiliate marketing verticals
- Technical skills you need to learn
- Masterminding and JVs
- Affiliate networking and conferences
Week 3
Topics covered:
- How to fully utilize the StackThatMoney forum
- Understanding user intent
- Working with your affiliate manager
- Different types of landing pages
- Troubleshooting postback pixels
- Required tools for affiliate marketing
- Where to start as an affiliate
- Roundtable: How to choose where to start
- Super-affiliate guest talk
Week 4 – Advanced Copywriting
Topics covered:
- Advanced landing page techniques
- Sales page copywriting part 1
- Sales page copywriting part 2
- Copywriting techniques I use
- Guest talk: How to write advertorials
- Guest talk: How I make money with advertorials
- Skincare research and finding angles
- Super-affiliate guest talk – copywriting
Week 5 – Research
Topics covered:
- Affiliate research process
- Competitor research tactics
- Roundtable: Research tactics
- Finding landers masterclass
- Finding and ripping landers
- Finding skincare advertorials
- Finding international advertorials
- Finding spanish diet landers
- 6 elements of a good sales page
- Facebook page creation case study
- Landing page setup case study
Week 6 – Optimization
Topics covered:
- Important areas of optimization for affiliate marketers
- Mobile specific optimizations
- Hidden optimizations to pay attention to
- Dealing with click fraud and click loss
- Ad optimization case study
- Ad optimization case study
- 5 facebook ad optimization case studys
- 6 more ad optimization case studys
Week 7 – Mindset
Topics covered:
- Why people fail in affiliate marketing
- Roundtable: Why people fail in affiliate marketing
- Time management and productivity hacks
- Roundtable: Productivity hacks
- The success mentality
- The entrepreneur mindset
- Millionaire fastlane book notes
- Affiliate sharktank: team exercise
Week 8 – Networking & Programming
Topics covered:
- Learning to network
- Learning to program
Week 9 – Adwords
Topics covered:
- Adwords course introduction
- Adwords targeting part 1
- Adwords targeting part 2
- Adwords targeting part 3
- Adwords ad copy
- Adwords landers
- Adwords optimization
- Adwords remarketing
Week 10 – Facebook
Topics covered:
- Landing page setup case study
- Staying compliant on facebook
- Facebook advertising case study
- Facebook ad creation case study
- Facebook data analysis
- Creating facebook ads case study
Week 11 – Native Advertising
Topics covered:
- Increasing profit margins on your affiliate campaigns
- How to scale a profitable affiliate campaign
- Native advertising case studies
- Native ad case setup case study
- Walkthrough of 6 native ad networks
- Media buying talk
Week 12- Scaling/Outsourcing/Hiring
Topics covered:
- How to outsource as an affiliate marketer
- Roundtable: Outsourcing
- Working with web designers
- Working with web developers
- How to hire media buyers
- How to manage media buyers
- Beyond affiliate marketing
- Super-affiliate guest talk – product ownership
English
Arabic
Chinese (Simplified)
French
German
Italian
Japanese
Korean
Portuguese
Russian
Spanish
Swedish